Reaching Students, Tracking Results

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About

Niche Media Inc is a new age marketing company. We target the student population ranging from 17 to 25 year old demographic through hyper targeted channels. Todays students are using social networks and consuming media in new ways and have learned to block out most traditional methods.

Niche Media Inc is in touch with the mind of this new breed of student. Having pioneered the social networking landscape before the MySpace and Facebook worlds of today, we are positioned to navigate both traditional and innovative channels to deliver brand messages that make an impact. Our results driven approach to marketing allows our partners to measure ROI from multiple angles. Let Niche Media Inc show you how to reach students.

Michael J. Hagan

Business Development/Co-Founder

Michael is one of the original founders of www.collegeweb.com. An inspirational leader with a knack for building superior performing teams, Michael leads all of Niche Media’s Sales and Marketing units. After much success building a national marketing effort and distributed sales organization at universities across the country, Michael leads Niche Media into a new venture to capitalize on the enormous youth marketing segment. Niche Media now works closely with several Fortune 500 companies as a brand focussed awareness machine. Michael is a Summa Cum Laude graduate of Drexel University’s College of Information Science & Technology (Ranked #1 by US News & World Report).

Jason Kilpatrick

Creative Director / Vice President of Marketing

Also a founder of www.collegeweb.com, Jason serves as the creative leader for all endeavors. Artistically gifted and brilliantly talented for concept creation, Jason takes the role of muse. Consistently addressing situations with a new angle, his perspective on most projects has been innovative and very successful for all clients. Jason is also head of our Innovation Initiative of constant process improvement. Having a graduated from Drexel University with a dual degree in Corporate Communications and International Business his view of the world and the impact technology is having on the future is unparalleled.

Dan Lieberman

Operations Director/Co-Founder

Dan brings extensive experience of a serial entrepreneur. Having founded multiple successful enterprises, Dan joins the Niche Media team to lead internal operations. His roles are not contained to any specific facet of the business. An established veteran Dan has been involved in many national campaigns including, CoolJunkie.com. Dan has most recently acquired a record company and label, 611 Records, a Philadelphia and underground music icon. Dan’s vision for a world of music, entertainment and good spirits shows his true passion for business.